Start date: 2015
Finish Date: 2016
Client: Larsen & Tubro Company
Scope of works:
• Client Analysis and intention to work in the T&D market in Iran
• Market assessment and target market recommendations
• Assessment, Analysis and introduction the optimum way for Mode of Entry
• Recommendation on the best fitted Strategic Themes for success
Description:
Larsen & Toubro is a major technology, engineering, construction, manufacturing and financial services conglomerate, with global operations. L&T addresses critical needs in key sectors - Hydrocarbon, Infrastructure, Power, Process Industries and Defence - for customers in over 30 countries around the world.
L&T seeks in conducting a comprehensive exploring study for its business initiation in Iran in fields of Construction of Overhead Transmission Lines and EHV Substations as EPC contractor and to seize untapped business opportunities in Iran based on its capability strengths. In this regards Monenco Iran Consulting Engineers as one of the world’s leading engineering consulting companies has been assigned to propose Strategic Marketing Plan for L&T to initiate its business activities in Iran.